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Business research methods /

by Bryman, Alan; Bell, Emma.
Type: materialTypeLabelBookPublisher: Cambridge ; New York, NY : Oxford University Press, c2011Edition: 3rd ed.Description: xxxvii, 765 p. : col. ill. ; 27 cm.ISBN: 9780199583409 (pbk.); 0199583404 (pbk.).Subject(s): Business -- Research -- MethodologySummary: An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how they should be implemented. List(s) this item appears in: Learning Hub - Study Skills books
Item type Location Collection Call number Status Date due
Books-14days Books-14days Bissell Library
Learning Hub
Study Skills Collection 658.0072 BRY (Browse shelf) Available

Includes bibliographical references (p. [721]-744) and indexes.

An adaptation of 'Social Research Methods' by Alan Bryman, this volume provides a comprehensive introduction to the area of business research methods. It gives students an assessment of the contexts within which different methods may be used and how they should be implemented.

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