CEO exchange. [videorecording] : putting the pizzazz back into Xerox and Coke / Brand new day
by Greenfield, Jeff; Mulcahy, Anne; Isdell, Neville; WTTW National Productions; PBS Home Video.
Type:
Visual MaterialSeries: CEO exchange .Publisher: [Alexandria, Va.] : PBS Home Video, c2007Description: 1 videodisc (60 min.) : sd., col. ; 4 3/4 in.Other Title: Brand new day : putting the pizzazz back into Xerox and Coke.Uniform titles: BusinessWeek.Subject(s): Mulcahy, Anne -- Interviews | Isdell, Neville -- Interviews | Xerox Corporation | Coca-Cola Company | Reengineering (Management) | Chief executive officers -- Interviews | Industrial managementSummary: Jeff Greenfield interviews the CEOs of two companies with iconic names that have long been part of our everyday vocabulary. Anne Mulcahy talks about rebuilding Xerox into a contemporary high-tech powerhouse. Neville Isdell discusses how he is refreshing the product mix to satisfy the public's thirst for non-carbonated drinks.
| Item type | Location | Collection | Call number | Status | Date due |
|---|---|---|---|---|---|
 DVDs |
Bissell Library New Books Area | DVDs | DVD 658 BRA (Browse shelf) | Available |
Closed-captioned.
Title from disc.
DVD.
Anne Mulcahy, Neville Isdell ; hosted by Jeff Greenfield.
"Season five, episode #501."
Taped live at Emory University's Goizueta Business School.
Jeff Greenfield interviews the CEOs of two companies with iconic names that have long been part of our everyday vocabulary. Anne Mulcahy talks about rebuilding Xerox into a contemporary high-tech powerhouse. Neville Isdell discusses how he is refreshing the product mix to satisfy the public's thirst for non-carbonated drinks.
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