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Cases in e-commerce /

by Rayport, Jeffrey F; Jaworski, Bernard J.
Type: materialTypeLabelBookPublisher: Boston : McGraw-Hill/Irwin marketspaceU, c2002Description: xix, 631 p. : ill. ; 26 cm.ISBN: 0072500956.Subject(s): Electronic commerce -- Case studies | Internet marketing -- Case studies | Internet advertising -- Case studies
Item type Location Collection Call number Status Date due
Books-14days Books-14days Bissell Library
General Stacks Upper Level
Non Fiction 658.84 RAY (Browse shelf) Available

Includes bibliographical references and index.

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